Rihanna’s New Puma Sneakers Are Already 2025’s Must-Have Kicks

Rihanna's  new trendy royal blue Fenty x Puma Avanti LS sneaker

Rihanna is always ahead of the curve—seasons, if not years, ahead—when it comes to fashion. Whatever she’s spotted wearing inevitably becomes the next big trend. Case in point: her latest obsession, the royal blue Fenty x Puma Avanti LS sneakers, which are poised to become the "it" shoes of the moment.

The Avanti LS is a modern reimagining of Puma’s classic Avanti, itself inspired by the iconic Puma King soccer shoe. This updated version is lighter and sleeker, featuring short gum studs reminiscent of athletic cleats. Naturally, Rihanna put her signature spin on the sporty design, crafting it in luxurious royal blue suede with gold accents, a cream formstrip, and cleated detailing on the heel.

Rihanna has already been seen rocking these bold sneakers twice in one week, showcasing their versatility. First, she paired them with a satin corset, barrel-leg jeans, a micro Louis Vuitton denim bag, and a dramatic fur coat. Later, she styled them with a matching blue tracksuit, a camel coat with fur trim, and the Louis Vuitton Speedy bag. In both looks, she proved how these kicks add a level of depth and flair that standard white sneakers simply can’t match.

While vintage-inspired sneaker hues—like mustard yellow and cherry red—have been making a quiet comeback, and styles like the Puma Speedcat and Adidas Samba dominate the fashion scene, Rihanna’s Fenty x Puma Avanti LS might just change the game. With its sleek profile and suede exterior, the sneaker feels both timeless and trendsetting, making it a strong contender in today’s highly competitive sneaker landscape.

This release also continues Puma’s winning streak. The brand has significantly raised its sneaker game in the past year, and with Rihanna leading the charge, they show no signs of slowing down.